Online Marketing

Roku Stock: Investing in the Leading OS for Smart TVs

We could blame the current market downturn, especially in tech stocks, on a lot of things. SPACs. Russia’s invasion of Ukraine. The Rona and supply chain issues. Inflation. But we prefer to make Lenin-look-alike Jim Cramer our scapegoat. The list of controversies surrounding this former hedge fund manager makes up the bulk of his Wikipedia […]

A Twilio Stock Analysis: It’s Complicated

Gene editing is a great example of an extremely difficult concept that’s easy to understand. The recipe of life is DNA. Changing the recipe of life allows you to fix defects or create new and exciting things. Understanding the technical details of how that happens isn’t necessary to understand the value proposition, and screening the […]

AdTheorent Stock for Programmatic Digital Advertising

In a sign of the times: Alphabet, Google’s parent company, reported an 8% decline in quarterly profits for Q1-2022. Don’t worry: We don’t have to start a GoFundMe campaign or anything. The titan of the tech giants still had net profits of more than $16 billion on about $68 billion for the most recent quarter. […]

Leafly Stock: Will it Become the Amazon of Weed?

Once upon a time, cannabis was part of the counterculture and not a target of venture capitalists. Cheech and Chong, the Fabulous Furry Freak Brothers, and High Times represented the extent of its media reach through the 1960s and into the 1980s. Today, Cheech is one of a number of ganjapreneurs, while the Freak Brothers […]

Why Veritone Stock Is An AI Company We’re Avoiding

Warren Buffet famously said to invest only in what you know, something that especially rings true in today’s world of ICOs and NFTs. No matter how complex a technology is, the purveyor should be able to explain it simply. The inability to clearly articulate a value proposition is a big red flag, and one company […]

Mirriad – Native In-Video Advertising

While technological breakthroughs are happening left and right these days, society still seems to be grasping for interesting things to talk about. Look no further than a topic which made CNN’s front-page news this past week. Apparently, Southwest Airlines had a worst driver’s license contest and a paper airplane contest when a flight was delayed which – […]

AR Advertising Gets into the Marketing Game

Not all of our staff at Nanalyze are highly paid MBAs who graduated top of their class at Wharton. In fact, none of our MBAs are highly paid and half of them can’t even spell Wharton – but we do have a team of MBAs that produce the quality insights you’ve grown to love over the years. […]

Wi-Fi Hotspot Marketing Software That Works

The sweet spot for any digital nomad is the ability to work from anywhere on the planet, provided that there’s readily available Wi-Fi access. Since we’re all remote workers here at Nanalyze, we’ve spent a fair amount of time holding up our phones looking for “two bars” of reception so we can start writing. We found an app […]

Psychographics: What is It and How Does It Work?

Remember the days when marketing was simply getting a plastic Made-in-China toy in your Happy Meal or watching a busty supermodel and an unshaven dude with a six-pack sell soft drinks, beer or whatever? Sure, advertising has grown more sophisticated over the years, often involving the study of such things as demographics (like age or […]

The Best Logo Design Company Uses AI

At some point in your life, you’ve probably thought of a really good business idea. In your mind, the idea is so full of your raw unbridled genius, that you promise not to tell a soul. Then your big fat ego steps in, and before you know it you’re spilling the beans to your mates […]