Lots of companies had a pretty forgettable year in 2022. And then there is Beyond Meat (BYND), whose (now former) chief operating officer took a bite out of another man’s nose while stuck in the parking lot after a college football game last October. That actually might have been the highlight of the year, based on the rather soul-crushing earnings call we just listened to live. It included a litany about all of the McPlant burgers that will end up in Happy Meals in Germany and a limited-time only release of the smoked BBQ McPlant burger in Austria. World War I started after the assassination of Archduke Franz Ferdinand of Austria, so we’re in dangerous territory here.
Gut Check for Beyond Meat Stock
About a year ago, we asked, Beyond Meat Stock: Where is the Growth? Well, here we go again, because the company reported on Feb. 23 that revenues were just short of $419 million, a decrease of nearly 10% year-over-year. Ethan Brown, the founder and CEO of Beyond Meat, attributed the disappointing year to a combination of bad press and inflation. The solution, he said, relies on better marketing and better-tasting products. And, of course, it would be nice to reach t